Building Core Strength

The Mastermind · Next cohort starts week 35

Building Core Strength

Where leaders in the middle build the muscle to lead from it.
10,000 SEKEarly-bird rate · 7,950 SEK + VAT
Pay in full and joinSecure my seat for 1,000
Twelve seats only.
StartsWeek 35
FormatFive bi-weekly sessions · Live on Zoom
SeatsTwelve only
Here is what I know

You came to see the gaps. Seeing them is the easy part (most of you walked in already feeling them, you just did not have the words). Closing them is the work, and the work has a name. We call it building the core.

A weak core does not show until the load comes. Then everything else compensates, the back tightens, the whole body pays for it. Organizations work the same way. The strength has to be built in the middle, where the load actually lands.

You don’t get to leave the middle. So you build the strength to carry it.

What this actually is
This is a working group.

Nobody lectures you (you have had enough of that). Twelve people. Five bi-weekly group coaching sessions, online.

You bring the real thing you are stuck on that week. We work it together in the room. You leave with one move to make, you go make it, and you come back and tell us what happened. MIT Sloan tested 69 factors and found the single best predictor of strategic alignment was one manager behavior: consistently explaining priorities. That is a muscle, and muscles respond to training. Then we do it again.

That is how a muscle gets built. Reps, next to people who lead where you lead.

What you walk away with
  • Real strength in your widest gap, built with reps instead of another framework.
  • One concrete move every two weeks, and a room that holds you to making it.
  • Eleven other leaders who lead where you lead, working the same thing at the same time.
  • A way of carrying the middle that does not wait for anyone above you to change first.
“Seeing the gap is free. Building the muscle is the work.”
What you build strength in
These are the six gaps. The gap is the problem. The muscle is what closes it, the skill you build in the room. We take one at a time, starting with the one costing you the most.
Clarity
→
Alignment
→
Accountability
→
Trust
→
Feedback
→
Influence
“A chain reaction: each gap feeds the next.”
1
Clarity
“Figure it out” becomes the operating model. You are held accountable for outcomes you were never clearly set up to achieve.
The muscle you buildTranslationTurn a vague instruction from above into a clear, shared picture of “done” the people below can act on. So work comes back right the first time and you stop redoing it at 10pm.
2
Alignment
Smart people pulling in different directions. Priorities collide. Trade-offs stay implicit until the cost is visible.
The muscle you buildStrategic AlignmentSee past your own lane, catch duplication and collisions early, and connect your team’s work to the whole. So effort finally turns into outcomes and the team moves as one.
3
Accountability
You own the results while the decisions sit above you. Responsibility outpaces authority. This is the gap that burns people out fastest.
The muscle you buildAssertivenessHold the standard for yourself and others, ask for clear ownership, and push back when the language goes vague. So people own what they take on, and you stop carrying it all.
4
Trust
The real conversations happen in the hallway after the meeting. People protect themselves instead of collaborating.
The muscle you buildTactical EmpathyShow people you understand their position without agreeing, so they stop hiding the real story. The truth reaches you in the room, not in the hallway after.
5
Feedback
Conversations happen. Behavior does not change. The ritual of feedback exists. The muscle does not.
The muscle you buildEmotional IntelligenceRead what isn’t said and create enough safety that people tell you the real thing. So problems reach you while they’re still small, before they cost you.
6
Influence
Your results depend on people who do not report to you. Nobody taught you how to lead without authority.
The muscle you buildInfluence Without AuthorityCreate cooperation across boundaries with no title, by building support before the decision. So things move even when you can’t make anyone, and you stop getting overruled.
Who this is for

Leaders in the middle. The ones who translate strategy into execution and carry the weight when it gets lost on the way down.

If the gaps you saw sounded less like a list and more like a description of your week, this is your room.

You do not need anyone above you to approve this. This is your decision.

Florin Lungu
Who is running this

Florin Lungu spent 12 years as a project manager inside Renault and Volvo. He knows what it feels like to sit in the middle of a matrix organization where your results depend on people who do not report to you, where priorities shift without warning, and where the person making the decision has never done your job.

He left the corporate world and spent the next decade working with leaders and organizations across the Nordics, diagnosing the same six structural gaps in every growing company he walked into.

Maxwell Leadership CertifiedCialdini Institute Accredited12 years team & project management10 years leadership developmentex-Renaultex-Volvo
What people say
3.8 / 4.0111 project professionals · Passion for Projects Congress, PMI Sweden
“What sets Florin apart is his ability to translate complex leadership challenges into simple, structured frameworks that are easy to apply. His chain reaction from clarity to influence, combined with concrete 1% shifts, made the content both practical and relevant.”
Barbara Klein
VP, Passion for Projects
“Several times throughout the session I smiled as I recognized the situations he described, combined with the simple, but powerful twists. I found the keynote really inspirational and I will use the learnings in my own leadership.”
Katarina Strömberg
President, PMI Sweden Chapter
“Working with Florin, I quickly realized how effective his approach was. I learned how to recognize and adjust my communication to fit the styles and needs of others, which has helped me connect in a more meaningful way.”
Marian Nijhof
Project Leader, IKEA
Inspired · engaged · recognizable · practical · spot on · can use it directly in daily work
Two ways in
You don’t get to leave the middle. So you build the strength to carry it. Pick the way in that fits where you are right now.

I’m in

You already know this is for you. Secure everything now and lock the early-bird rate. You’re in.

10,000 SEK7,950 SEK + VAT
Pay in full and join

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Not sure yet? Hold your seat and lock this rate with a refundable deposit. We get on a call, work through your situation, and decide together. If we both land on yes, you pay the rest. If it is not for you, you get the deposit back, no questions.

1,000 SEK + VAT · deposit · fully refundable
Secure my seat for 1,000

Building Core Strength

Twelve seats. Five sessions. The muscle you build in the middle.
Starts week 35Five bi-weekly sessions · Live on ZoomTwelve seats
Pay in full and joinSecure my seat for 1,000
Prices exclude VAT. EU businesses with a valid VAT number are exempt at checkout.